Loyalty Customer

Who Stole My Customer?? Winning Strategies for Creating and Sustaining Customer Loyalty (repost)

Who Stole My Customer?? Winning Strategies for Creating and Sustaining Customer Loyalty by Harvey Thompson
English | 2004 | ISBN: 0131453564 | Pages: 224 | PDF | 6,7 MB

Many businesses find themselves asking: "Who's stealing my customers? Why is it happening? How can I stop it?" Who Stole My Customer? has the answers. It's a complete guide to planning and implementing customer loyalty processes that really work–because they're built around what customers really want.
Customer Loyalty in Third Party Logistics Relationships: Findings from Studies in Germany and the USA

Customer Loyalty in Third Party Logistics Relationships: Findings from Studies in Germany and the USA (Contributions to Management Science) by David L. Cahill (Author)
Publisher: Physica-Verlag Heidelberg; 1 edition (November 10, 2006) | ISBN-10: 3790819034 | PDF | 1,2 Mb | 309 pages

Challenged by increasing competition and globalization, third party logistics service providers (3PLs) can become more successful by focusing on customer loyalty. Within long-term customer relationships, 3PLs can offer more advanced logistics services, mitigate the risk of substitution, realize higher profit margins, and avoid new customer acquisition costs. In order to effectively manage customer loyalty, 3PLs need to be aware of the factors that influence loyalty.
Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- and Proven Tactics That Really Work

Loyalty Myths: Hyped Strategies That Will Put You Out of Business – and Proven Tactics That Really Work by Timothy L. Keiningham
English | Sep. 15, 2005 | ISBN: 0471743151 | 274 Pages | PDF | 4 MB

In Loyalty Myths, the authors have assembled 53 of the most common beliefs about customer loyalty – all of them wrong or misconceived!
Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests (Repost)

Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests By Gabe Zichermann, Joselin Linder
2010 | 240 Pages | ISBN: 0470562234 | PDF | 1 MB
Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests (Repost)

Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests By Gabe Zichermann, Joselin Linder
2010 | 240 Pages | ISBN: 0470562234 | PDF | 1 MB
Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

Rajat Paharia, "Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification"
ISBN: 0071813373, 9351340023 | 2013 | EPUB/MOBI | 304 pages | 2 MB/5 MB
Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize...

Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits by John A. Goodman
English | 2009 | ISBN: 0814413331 | 272 pages | EPUB + MOBI | 3 + 5,5 MB
Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests (Repost)

Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests By Gabe Zichermann, Joselin Linder
2010 | 240 Pages | ISBN: 0470562234 | PDF | 1 MB
Integrated Account Management: How Business-to-Business Marketers Maximize Customer Loyalty and Profitability (Repost)

Mark A. Peck, "Integrated Account Management: How Business-to-Business Marketers Maximize Customer Loyalty and Profitability"
English | 1997 | ISBN-10: 0814403336 | EPUB | 336 pages | 2,8 MB
A Complaint Is a Gift: Recovering Customer Loyalty When Things Go Wrong, 2nd edition (repost)

A Complaint Is a Gift: Recovering Customer Loyalty When Things Go Wrong, 2nd edition by Janelle Barlow, Claus Moller
English | ISBN: 1576755827 | 2008 | PDF | 287 pages | 3 MB