Inspire!: Why Customers Come Back By Jim Champy
2009 | 192 Pages | ISBN: 0131361880 | PDF | 3 MB
"INSPIRE! provides 'food for thought' and insightful guidance for all companies. This is particularly important in today's economy where even established companies are looking for ways to maintain the growth they have enjoyed in better times. Chiquita White, Section Head, Product Development, Procter & Gamble Make Your Customers Stick Like Glue! 8 Powerful Ways to Inspire Today's Tough Customers to Stick in Tough Times Jim Champy revolutionized business with Reengineering the Corporation. Now, in Inspire!, the second book in a series about what's new and really works in business, he's doing it again. In an era of commoditization and ever less loyal customers, this book shows how to keep customers coming back.